Break Into Tech Sales — Software Sales Coach
SOFTWARE SALES COACH
Self-Paced Video Course

Break IntoTech Sales.

The complete system to land your first $80K–$120K tech sales job — even without a network, corporate experience, or a sales background.

  • 6 core modules
  • 38 video lessons
  • 4 done-for-you bonus kits
  • Instant lifetime access
  • 30-day guarantee
Get Instant Access — $97 →

Launch pricing. Regular price $197.

Launch Price
Break Into Tech Sales
Regular price: $197
$97
One-time payment. Lifetime access.
  • 6-module video course (38 lessons)
  • Bonus 1: Tech Sales Resume Kit
  • Bonus 2: Cold Outreach Starter Pack
  • Bonus 3: Interview Answer Vault
  • Bonus 4: Offer Negotiation Script
  • Frameworks: 3 Cs, PERFECT, AIA & more
  • Immediate access on any device
Enroll Now — $97

🔒 30-day money-back guarantee. Do the work, don't get results — I'll refund every dollar.

The story behind this course

I almost didn't make it to adulthood. Then I built a career at the top of tech sales.

I nearly died at birth. At ten, a near-death snowmobile accident. By the time I could work, I'd been through 34 surgeries. I grew up blue collar — family in construction. Nobody in my world worked in corporate America. Youngest of five boys. First to graduate college.

I came out of school and fell flat on my face. No network, no corporate experience, no roadmap. Everyone seemed to have a playbook I'd never been given.

Once I invested in myself — mentors, systems, real craft — everything changed. Within 12 months I broke in as an SDR at Salesforce. First year: number one rep in the company.

Number one in four roles at Salesforce. CRO at 33. Named one of the top CROs in tech at 34. This course is everything I wish I'd had.

#1
Salesforce, 4 roles
CRO
At age 33
1K+
Reps coached
100s
Placed in tech sales
SSC
Software Sales Coach
Founder & Head Coach
#1
Salesforce 4x
CRO
Age 33
1K+
Reps coached
34
Surgeries
Sound familiar?

You're not stuck because
you're not good enough.

You're stuck because you don't have the right system.

📤

Applying into silence

Submitting applications and getting nothing back. The black hole is real — and it's not about your qualifications.

🔄

Trapped in the wrong role

Good at your job. But underpaid, watching people in tech sales earn 2–3x what you make.

❓

No roadmap

Everyone gives different advice. You don't know which roles to target or what happens in an interview loop.

💬

Freezing in interviews

You get a call, think it went okay — then silence. You don't know what went wrong or how to fix it.

💸

Leaving money on the table

Nobody taught you how tech sales comp works. Most people accept the first number they're given.

🎭

Feeling like an outsider

Everyone seems to know someone. You didn't. I know exactly what that feels like.

None of this is a talent problem. None of it is a background problem.
It is entirely a strategy problem. And strategy is teachable.

What you're getting

6 Modules. 38 Lessons.
One complete system.

Every lesson: one concept, one action, one outcome. No filler.

M 01
The Tech Sales Opportunity
Why this industry, why now, and who gets hired
6 lessons
+
▶
What tech sales actually is (and isn't)3 Cs
▶
The role map: SDR, BDR, AE, CSM — which to target first
▶
What the money looks like: OTE, base, commission
▶
Who actually gets hired (and why you qualify)
▶
The mindset reset: selling is a skill, not a personality traitConscience
▶
Your 90-day plan to first offer
M 02
Build Your Story and Positioning
Turn your background into a credible tech sales narrative
7 lessons
+
▶
Why your past experience matters more than you think
▶
The 3-part origin story formula for career changers
▶
Crafting your "why sales, why tech" answer
▶
The resume framework: metrics-first, story-secondLess = More
▶
LinkedIn optimization: the 7 sections that matter
▶
How to write about sales experience you don't have yet
▶
Your personal positioning statement
M 03
Finding and Targeting the Right Companies
Build a focused target list — stop spray-and-pray applying
6 lessons
+
▶
Company stages: startup vs. scale-up vs. enterpriseCareer
▶
How to research a company's sales culture before applying
▶
Build your target list: 50 companies in 2 hours
▶
Finding internal champions: get referred without a connection5x8
▶
The warm outreach playbook: LinkedIn, email, voice memo
▶
Managing your pipeline like a sales rep
M 04
Winning the Interview
The full loop — phone screen to final round
9 lessons
+
▶
The interview loop: what to expect at each stage
▶
Phone screen prep: the 5 questions you will always get
▶
Behavioral questions decoded: STAR + the sales lens
▶
The mock pitch: cold 5-minute product pitchTell-Show-Confirm
▶
Discovery roleplay prepPERFECT
▶
"You have no experience" — how to handle itAIA
▶
Answering the 3 Whys: sales, company, role
▶
The questions you ask at the end (that close the loop)
▶
Following up after every round
M 05
Negotiating Your First Offer
Most people leave $10K–$20K on the table. You won't.
5 lessons
+
▶
Understanding OTE: base, variable, quota
▶
Researching market comp before you get the offer
▶
The negotiation script: word for word
▶
Counter-offers and handling pushbackAIA
▶
Evaluating beyond salary: culture, ramp, training
M 06
Your First 90 Days — And What Comes Next
Hit the ground running and set your trajectory
5 lessons
+
▶
The first 90 days: ramp like a top repCraft
▶
Building internal relationships that accelerate growth
▶
Track your own performance before your manager does
▶
The career ladder: SDR → AE → $300K+Career
▶
When to consider coaching — and what to look for
Included free with enrollment

$158 in bonuses.
Yours today.

Four complete, done-for-you kits that turn course frameworks into tools you can use tomorrow.

Bonus 01
The Tech Sales Resume Kit
Three complete templates — SDR candidate, career changer, recent graduate. Every line annotated. Includes a translation table converting your background into language hiring managers respond to.
Value: $47
Bonus 02
Cold Outreach Starter Pack
10 word-for-word templates across LinkedIn DMs, connection requests, email, and voice memos. Plus the complete 8-day outreach cadence that mirrors what top SDRs use in real prospecting.
Value: $37
Bonus 03
Interview Answer Vault
30 word-for-word answers across four categories: questions about you, behavioral, sales-specific, and situational roleplays most candidates never prepare for. Every answer has coaching notes.
Value: $47
Bonus 04
Offer Negotiation Script
Six verbal scripts for every offer stage. Four email templates. A complete evaluation checklist. The three numbers you need in your head before any offer call.
Value: $27
Total value: $355
Your investment today — launch pricing
$97
Real results

People who had no background.
Now in the seat.

These aren't cherry-picked. They're the norm when someone does the work.

↑ $47K income increase

"I came from retail management with zero tech experience. I followed the exact system — built my target list, did the outreach, prepped every answer. Three months later: SDR offer at a Series B SaaS company, $72K base."

MR
Marcus R.
Retail Manager → SDR
Hired in 67 days

"I was a nurse for six years. Everyone told me my background was irrelevant. I learned that every patient conversation I had was a discovery call — I just didn't have the language. The translation framework changed everything."

JP
Jamie P.
RN → Healthcare Tech SDR
Negotiated $14K more

"The negotiation module alone paid for this course 140x over. I used the exact script. They countered. I used the signing bonus pivot. They agreed. I walked away with $14,000 more than the original offer."

TC
Tyler C.
Recent Grad → SaaS BDR
1,000+
Reps coached
100s
Placed in tech sales
$50K+
Avg income lift yr 1
4×
#1 at Salesforce
Be honest with yourself

This is for you.
Or it isn't.

✓
This is for you if...
You're in a role that underpays you and you're ready to change that
You've been applying to tech sales roles without getting traction
You're a career changer from any background — healthcare, education, military, retail, trades
You're a recent graduate targeting one of the highest-earning entry-level tracks available
You're willing to do the actual work — not just watch the videos
You want a career with real income, trajectory, and control
✕
This is NOT for you if...
You're already in tech sales and performing well — you need a different level
You want shortcuts without doing the work
You're looking for motivation content, not a tactical system
You're not willing to do the outreach, build the list, and practice the interviews
You believe sales requires a personality you don't have — that belief is the only real blocker
Common questions

Things worth knowing
before you enroll.

Do I need prior sales experience?
+
No. This course was built specifically for people who don't have it. I broke into Salesforce with zero corporate experience and no network. The system closes that gap through positioning, preparation, and the right outreach strategy.
I'm switching from a completely different field. Will this work?
+
Yes — and it was built with you in mind. Module 2 is entirely focused on translating non-sales backgrounds into language tech sales hiring managers respond to. Former teachers, nurses, military, hospitality workers, and tradespeople have all used this system to land roles.
How long will it take to complete?
+
The video content is roughly 4–5 hours across 38 lessons. Most people complete it in one to two weeks. Execution — target list, outreach, interview practice — happens over 90 days. People who execute consistently land roles within 60 to 90 days.
What salary can I realistically expect?
+
Entry-level SDR and BDR roles typically carry an OTE of $65,000–$90,000. People I've coached have landed offers from $65K at early-stage startups to $110K OTE at well-funded scale-ups. Module 5 covers exactly how to maximize your offer once you have one.
What's the refund policy?
+
30-day money-back guarantee. If you complete the course, do the work, and don't get results, I'll refund your investment in full. No questions asked.
How is this different from free content on YouTube?
+
Free content gives you information. This gives you a system. There's a difference between knowing what discovery is and knowing exactly what to say in a roleplay. Everything here is designed to be executed immediately — not consumed and forgotten.
The decision

The job exists.Go get it.

You have the work ethic. You have the raw material. The only thing missing was the system. Now you have it.

Regular price: $197
$97
One-time payment. Lifetime access.
Enroll Now — Get Instant Access →
6 modules · 38 lessons · 4 complete bonus kits

🔒 30-day money-back guarantee. Do the work, don't get results — I'll refund every dollar.

I grew up with nothing that was supposed to lead to a career like this. 34 surgeries. Blue collar family. No network. If I can build it, you can break in.